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Okteto Testimonial v 1.1Digi Okteto Testimonial v 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Digital Utopia Podcast Episode #43: What is NPS, and how can your company use it?Do you know how likely your customer base is to refer your business to their peers? In this episode, Frank and Joe break down the net promoter score (NPS) function and why it's an insightful metric for your entire organization. Walkthrough how you calculate your NPS, who should be tracking the metric, along with what actions you can take with each group. Also, get answers to questions like, how often should you gather NPS scores? Or, what size should your organization be before you start utilizing NPS?https://www.digitopia.agency/hubfs/Ep%2043.mp41297nonocontent strategydigital utopia methodologydigitopiainbound marketinghttps://www.digitopia.agency/hubfs/Ep%2045%20-%20How%20to%20Utilize%20Separate%20Sales%20Pipelines%20to%20Better%20Manage%20Your%20Team%20and%20Forecast%20Revenue.mp4/medium.jpgThe Digital Utopia Podcast Episode #45: How to Utilize Separate Sales Pipelines to Better Manage Your Team and Forecast RevenueAs organizations grow, so do the number of unique functions within a Sales Department. Do you have a framework in place to support each function? Do you have insights into how each function is performing? In this episode, Frank Cowell and special guest Krystina Gillenwater explore the benefits of having separate sales pipelines in your business. Krystina talks about how using separate pipelines can help you better manage your team and forecast revenue.https://www.digitopia.agency/hubfs/Ep%2045%20-%20How%20to%20Utilize%20Separate%20Sales%20Pipelines%20to%20Better%20Manage%20Your%20Team%20and%20Forecast%20Revenue.mp41169nonohttps://www.digitopia.agency/hubfs/recording-1_postproductions_2021-04-15-t12-38-57pm-final-mix.mov/medium.jpgThe Digital Utopia Podcast Episode #40: Why Sales Teams Need to Separate Hunters and ClosersIn this episode, Frank and Joe talk about why hunting and closing should be separate functions in your sales team and how you hold each role accountable. They also dive into how you can separate your pipelines to gain better insights into your business performance and the overall customer experience.https://www.digitopia.agency/hubfs/recording-1_postproductions_2021-04-15-t12-38-57pm-final-mix.mov1627nonocontent strategydigital utopia methodologydigitopiainbound marketinghttps://www.digitopia.agency/hubfs/Ep%2044.mov/medium.jpgThe Digital Utopia Podcast Episode #44: What Is Marketing Attribution and How Do You Use It?Are you tracking all of the interactions a prospect has with your brand as they progress through your buyer’s journey? Do you know which interactions trigger action and which interactions don’t? In this episode, Frank and Joe talk through the in’s and out’s of marketing attribution. Understand what it is and its function. Explore when an organization should start looking into marketing attribution, how to get started, and several common pitfalls to avoid when utilizing attribution.https://www.digitopia.agency/hubfs/Ep%2044.mov1264nonohttps://www.digitopia.agency/hubfs/Ep%2042.mov/medium.jpgThe Digital Utopia Podcast Episode #42: 3 Processes Companies Often Lack That Limit Their Growth PotentialIn this episode, Frank interviews Don Crow. Don previously ran his own agency and currently helps B2B organizations activate a RevOps approach on HubSpot so they can maximize their revenue potential.https://www.digitopia.agency/hubfs/Ep%2042.mov1928nonocontent strategydigital utopia methodologydigitopiainbound marketinghttps://www.digitopia.agency/hubfs/Ep%2041.mov/medium.jpgThe Digital Utopia Podcast Episode #41: DEBATE: Is RevOps a good fit for SMBs?In this episode, Frank and Joe go back on forth on the function of RevOps in an SMB. Who is the right person to fill the RevOps leader role in an SMB? Additionally, what core skillsets should they have, and what background makes the best RevOps leader? The debate explores if the RevOps leader in an SMB should focus more on tech or business dev, and where the line should fall between the two skillsets.https://www.digitopia.agency/hubfs/Ep%2041.mov1117nonocontent strategydigital utopia methodologydigitopiainbound marketinghttps://www.digitopia.agency/hubfs/Episode%20%2339.mov/medium.jpgThe Digital Utopia Podcast Episode #39: Bottlenecks Impacting MQLs, SQLs, and OpportunitiesDo you oversee the processes responsible for turning prospects into customers? 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Digital Utopia Podcast Episode #43: What is NPS, and how can your company use it?Do you know how likely your customer base is to refer your business to their peers? In this episode, Frank and Joe break down the net promoter score (NPS) function and why it's an insightful metric for your entire organization. Walkthrough how you calculate your NPS, who should be tracking the metric, along with what actions you can take with each group. Also, get answers to questions like, how often should you gather NPS scores? Or, what size should your organization be before you start utilizing NPS?https://www.digitopia.agency/hubfs/Ep%2043.mp41297nonocontent strategydigital utopia methodologydigitopiainbound 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This gap means you're missing crucial insights into your paid ads' true performance. Learn how some strategic custom properties and automation can provide powerful insights like: • Which ad campaigns are driving the most revenue • What deals were influenced by ad interactions that happened in the middle of the buyer’s journey • How retargeting ads are impacting revenue • And more!https://www.digitopia.agency/hubfs/Paid%20Ads%20Influence%20HubSpot%20Reporting%20%7C%20Hub%20X%20OS.mp41171nonohubspothubspot reportinghubspot tips and trickspaid ad reportingpaid 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Digital Utopia Podcast Episode #45: How to Utilize Separate Sales Pipelines to Better Manage Your Team and Forecast RevenueAs organizations grow, so do the number of unique functions within a Sales Department. Do you have a framework in place to support each function? Do you have insights into how each function is performing? In this episode, Frank Cowell and special guest Krystina Gillenwater explore the benefits of having separate sales pipelines in your business. Krystina talks about how using separate pipelines can help you better manage your team and forecast revenue.https://www.digitopia.agency/hubfs/Ep%2045%20-%20How%20to%20Utilize%20Separate%20Sales%20Pipelines%20to%20Better%20Manage%20Your%20Team%20and%20Forecast%20Revenue.mp41169nonohttps://www.digitopia.agency/hubfs/b-corp-logo-digitopia-1.pngbcorplogodigitopia1bcorplogodigitopia1https://www.digitopia.agency/hubfs/logos/digitopia/logo-transparent.pnglogotransparentlogotransparenthttps://www.digitopia.agency/hubfs/hubspot-partner-badge-digitopia-352.pnghubspotpartnerbadgedigitopia352hubspotpartnerbadgedigitopia352https://www.digitopia.agency/hubfs/top_clutch.co_hubspot_company_san_diego_2023.pngtopclutchcohubspotcompanysandiego2023topclutchcohubspotcompanysandiego2023https://www.digitopia.agency/hubfs/2019-site/Global/digitopia-logo-glyph.pngdigitopialogoglyphdigitopialogoglyphhttps://www.digitopia.agency/hubfs/logos/digitopia/logo-digitopia-247x50.pnglogodigitopia247x50logodigitopia247x50https://www.digitopia.agency/hubfs/diamond-horizontal-color.svgdiamondhorizontalcolordiamondhorizontalcolorhttps://www.digitopia.agency/hubfs/logos/digitopia/digitopia-logo-reverse-325x66.pngdigitopialogoreverse325x66digitopialogoreverse325x662021-11-11https://www.digitopia.agency/blog/b2bs-have-been-lied-to-about-lead-genhttps://www.digitopia.agency/hubfs/2019-site/Global/digitopia-logo-glyph.pngdigitopialogoglyphdigitopialogoglyphhttps://www.digitopia.agency/hubfs/logo-digitopia-double-your-sales-pipeline.pnglogodigitopiadoubleyoursalespipelinelogodigitopiadoubleyoursalespipelinehttps://www.digitopia.agency/hubfs/logos/digitopia/digitopia-logo-reverse-325x66.pngdigitopialogoreverse325x66digitopialogoreverse325x66https://www.digitopia.agency/hubfs/hubspot-partner-badge-digitopia-352.pnghubspotpartnerbadgedigitopia352hubspotpartnerbadgedigitopia352https://www.digitopia.agency/hubfs/top_clutch.co_hubspot_company_san_diego_2023.pngtopclutchcohubspotcompanysandiego2023topclutchcohubspotcompanysandiego2023https://www.digitopia.agency/hubfs/digital-utopia-methodology-blueprint-digitopia-lp-hero.pngdigitalutopiamethodologyblueprintdigitopialpherodigitalutopiamethodologyblueprintdigitopialpherohttps://www.digitopia.agency/hubfs/b-corp-logo-digitopia-1.pngbcorplogodigitopia1bcorplogodigitopia1https://www.digitopia.agency/hubfs/headshot-green.pngheadshotgreenheadshotgreenhttps://www.digitopia.agency/hubfs/01_digitopia-meta-featured-image-b2bs-lied-to-about-lead-gen.png01digitopiametafeaturedimageb2bsliedtoaboutleadgen01digitopiametafeaturedimageb2bsliedtoaboutleadgen2026-02-19https://www.digitopia.agency/blog/linkedin-advertising-for-beginners-how-to-create-campaigns-that-drive-optimal-resultshttps://www.digitopia.agency/hubfs/linkedin-sales-and-ads-LG-1.pnglinkedinsalesandadsLG1linkedinsalesandadsLG1https://www.digitopia.agency/hubfs/logo-digitopia-double-your-sales-pipeline.pnglogodigitopiadoubleyoursalespipelinelogodigitopiadoubleyoursalespipelinehttps://www.digitopia.agency/hubfs/October%20Social%20Media%20Blog-%20LI%20Targeting%20for%20Beginners-2.pngOctoberSocialMediaBlogLITargetingforBeginners2OctoberSocialMediaBlogLITargetingforBeginners2https://www.digitopia.agency/hubfs/hubspot-partner-badge-digitopia-352.pnghubspotpartnerbadgedigitopia352hubspotpartnerbadgedigitopia352https://www.digitopia.agency/hubfs/October%20Social%20Media%20Blog-%20LI%20Targeting%20for%20Beginners-4.pngOctoberSocialMediaBlogLITargetingforBeginners4OctoberSocialMediaBlogLITargetingforBeginners4https://www.digitopia.agency/hubfs/October%20Social%20Media%20Blog-%20LI%20Targeting%20for%20Beginners-5.pngOctoberSocialMediaBlogLITargetingforBeginners5OctoberSocialMediaBlogLITargetingforBeginners5https://www.digitopia.agency/hubfs/October%20Social%20Media%20Blog-%20LI%20Targeting%20for%20Beginners-3.pngOctoberSocialMediaBlogLITargetingforBeginners3OctoberSocialMediaBlogLITargetingforBeginners3https://www.digitopia.agency/hubfs/b-corp-logo-digitopia-1.pngbcorplogodigitopia1bcorplogodigitopia1https://www.digitopia.agency/hubfs/2019-site/Global/digitopia-logo-glyph.pngdigitopialogoglyphdigitopialogoglyphhttps://www.digitopia.agency/hubfs/top_clutch.co_hubspot_company_san_diego_2023.pngtopclutchcohubspotcompanysandiego2023topclutchcohubspotcompanysandiego2023https://www.digitopia.agency/hubfs/logos/digitopia/digitopia-logo-reverse-325x66.pngdigitopialogoreverse325x66digitopialogoreverse325x66https://www.digitopia.agency/hubfs/October%20Social%20Media%20Blog-%20LI%20Targeting%20for%20Beginners-1.pngOctoberSocialMediaBlogLITargetingforBeginners1OctoberSocialMediaBlogLITargetingforBeginners1https://www.digitopia.agency/hubfs/October%20Social%20Media%20Blog-%20LI%20Targeting%20for%20Beginners-6.pngOctoberSocialMediaBlogLITargetingforBeginners6OctoberSocialMediaBlogLITargetingforBeginners62021-11-09https://www.digitopia.agency/blog/the-hidden-power-of-seohttps://www.digitopia.agency/hubfs/top_clutch.co_hubspot_company_san_diego_2023.pngtopclutchcohubspotcompanysandiego2023topclutchcohubspotcompanysandiego2023https://www.digitopia.agency/hubfs/b-corp-logo-digitopia-1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Digital Utopia Podcast Episode #44: What Is Marketing Attribution and How Do You Use It?Are you tracking all of the interactions a prospect has with your brand as they progress through your buyer’s journey? Do you know which interactions trigger action and which interactions don’t? In this episode, Frank and Joe talk through the in’s and out’s of marketing attribution. Understand what it is and its function. 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an Accurate Sales ForecastTired of guessing what next quarter's revenue will be? Learn how to create an accurate sales forecast for your organization and walk away with the tools to get started today. Taught by international businessman and sales coach, Jean-Marc Terral, and moderated by HubSpot expert Joe Freeman, this event is a MUST for all SMB leaders.https://www.digitopia.agency/hubfs/build_an_accurate_sales_forecast_with_jean_marc_terral_28_Aug_2024_restream_FINAL.mp43470nonocrmhubspotrevopssales forecastsalesforcehttps://www.digitopia.agency/hubfs/digitopia-meta-featured-image-how-to-build-an-accurate-sales-forecast.pngdigitopiametafeaturedimagehowtobuildanaccuratesalesforecastdigitopiametafeaturedimagehowtobuildanaccuratesalesforecasthttps://www.digitopia.agency/hubfs/logo-digitopia-double-your-sales-pipeline.pnglogodigitopiadoubleyoursalespipelinelogodigitopiadoubleyoursalespipelinehttps://www.digitopia.agency/hubfs/top_clutch.co_hubspot_company_san_diego_2023.pngtopclutchcohubspotcompanysandiego2023topclutchcohubspotcompanysandiego2023https://www.digitopia.agency/hubfs/2019-site/Global/digitopia-logo-glyph.pngdigitopialogoglyphdigitopialogoglyphhttps://www.digitopia.agency/hubfs/headshot-green.pngheadshotgreenheadshotgreenhttps://www.digitopia.agency/hubfs/logos/digitopia/digitopia-logo-reverse-325x66.pngdigitopialogoreverse325x66digitopialogoreverse325x66https://www.digitopia.agency/hubfs/b-corp-logo-digitopia-1.pngbcorplogodigitopia1bcorplogodigitopia1https://www.digitopia.agency/hubfs/hubspot-partner-badge-digitopia-352.pnghubspotpartnerbadgedigitopia352hubspotpartnerbadgedigitopia3522024-08-29https://www.digitopia.agency/revenue-operations-revops-starter-guidehttps://www.digitopia.agency/hubfs/digitopia-logo-letter-homepage-final.pngdigitopialogoletterhomepagefinaldigitopialogoletterhomepagefinalhttps://www.digitopia.agency/hubfs/Revenue%20Operations.pngRevenueOperationsRevenueOperationshttps://www.digitopia.agency/hubfs/2019-site/Global/digitopia-logo-glyph.pngdigitopialogoglyphdigitopialogoglyphhttps://www.digitopia.agency/hubfs/low-quality-digitopia-d.pnglowqualitydigitopiadlowqualitydigitopiadhttps://www.digitopia.agency/hubfs/logo-digitopia-double-your-sales-pipeline.pnglogodigitopiadoubleyoursalespipelinelogodigitopiadoubleyoursalespipelinehttps://www.digitopia.agency/hubfs/RevOps%20Teams%20Working%20Together.jpegRevOpsTeamsWorkingTogetherRevOpsTeamsWorkingTogetherhttps://www.digitopia.agency/hubfs/top_clutch.co_hubspot_company_san_diego_2023.pngtopclutchcohubspotcompanysandiego2023topclutchcohubspotcompanysandiego2023https://www.digitopia.agency/hubfs/hubspot-partner-badge-digitopia-352.pnghubspotpartnerbadgedigitopia352hubspotpartnerbadgedigitopia352https://www.digitopia.agency/hubfs/b-corp-logo-digitopia-1.pngbcorplogodigitopia1bcorplogodigitopia1https://www.digitopia.agency/hubfs/logos/digitopia/digitopia-logo-reverse-325x66.pngdigitopialogoreverse325x66digitopialogoreverse325x662024-05-23