SEO Strategist

We are looking for a motivated digital marketing professional to join Digitopia's SEO team. Our SEO department team members pride themselves on their ability to be data-driven creatives who thrive in both the strategic and tactical realms. 

As an SEO Strategist you'll be expected to lead the charge of each SEO component within a given retainer. In addition to developing the SEO strategy from start to finish, you'll participate in cross-departmental collaboration to coordinate a holistic digital marketing effort for our clients across all departments including SEM, social, content and email.  We have a strong emphasis on collaboration with our internal team and with our clients.

About Us:

Digitopia is a full service digital marketing agency in Carlsbad, CA. We are passionate about working with purpose-driven companies and organizations we love, while offering a fun and creative office environment. We work with B2B and B2C brands across multiple verticals. We offer a robust benefits package with health insurance, PTO and 401k (with matching), and to top it off, we are a dog-friendly office and a certified Benefit Corporation.

Why you WANT this job:

We don't sell widgets we sell our team's collective brainpower, expertise and time. We're committed to investing in our team and supporting their personal and professional development.  We are passionate about using business as a force for good and we come to work every day with the intent to create positive change in our industry and in the lives of those around us. As a team member, you will receive:

  • Competitive salary
  • One-on-one mentorship
  • An atmosphere of accountability, positivity and creativity
  • Professional development resources and certifications from Google, HubSpot Academy and Digital Marketer HQ
  • Access to conferences and workshops
  • 4 weeks of paid time off...starting day 1
  • Medical, Dental, and Vision Benefits
  • 401(k) with match
  • Flexible Spending Account
  • Group Life and AD&D
  • Ping Pong, Race Car Simulator, Cornhole, Snacks 
  • Employee Discounted Memberships
  • Dog-friendly office
  • We're a B-Corp!

 

Responsibilities

  • Management and ongoing development of multiple client campaigns
  • Technical on-page SEO implementation
  • Oversight of content development and backlink outreach
  • Identification of behavior traits and trends for a campaign’s targeted clientele
  • Conduct industry analysis focused on exposure and impact
  • Development and optimization of website copy featured on landing pages
  • Regular in-person and over the phone communication with clients
  • Provide recommendations to continually improve KPIs via new initiatives

Requirements

  • At least 2+ years of agency or in-house SEO experience
  • A working knowledge of all aspects of digital marketing
  • Strong focus on great customer service and building client relationships
  • Great multitasking skills with the ability to track and manage time effectively
  • Excellent communication and writing skills
  • Google Analytics Certified with hands-on experience utilizing the platform
  • This position is only for candidates who can work full-time from our Carlsbad office. Inquiries from those who are not local will not be replied to. Direct applicants only, no recruiters, please.

Bonus Skills:

  • HubSpot Certifications
  • Google AdWords Certified
  • Experience with Google Data Studio, Tag Manager & Optimize tools
  • Experience running A/B tests
  • Working knowledge of WordPress, Magento and Shopify
  • Basic understanding of HTML & CSS
  • Experience with UX, CRO, Social Advertising and other digital marketing strategies

Ready to Apply?

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